01
Referrals don’t scale
Growth stalls the moment your network runs dry.
For Marketing Agencies
Only pay when a qualified lead books
We build and run your entire cold email system.
No retainer, no setup fee — you pay per qualified appointment.
Watch this first
Most marketing agencies have no outbound engine
02
BD reps are expensive
Salary and tools start on day one. Pipeline can take months.
03
DIY cold email fails
Sent from the company domain. No warmup. Straight to spam.
How it works
We handle the list, copy, replies, and reporting. You take the calls.
01
Lists built around fit and timing
We don’t buy generic lists. We build every list around your niche, offer, and ideal client criteria. Then we prioritize companies with a timely reason to hear from you.
- 01Map market
- 02Find timing signals
- 03Enrich
- 04Verify
- 05Deliver list
Sources
- Company websites
- Business databases
- Company news
- Public signals
02
Copy that reads like a person wrote it
Every email opens with a specific observation about that company. No templates. No “I noticed your company is growing.”
InboxGeneric mail
?Quick questionCan I steal 15 minutes?Spam
?Marketing partnershipHelping businesses grow...Spam
?Following up againBumping this to the top...Spam
CNorthstar Robotics’ Atlas launchSpecific company signalPrimary
First-touch email
A thought on Northstar Robotics’ Atlas launch
Hi Alex,
Saw Northstar Robotics launch Atlas this week. The announcement leads with product specs, but the customer problem appears near the end.
We help B2B teams sharpen launch messaging across their site and paid campaigns. I wrote down two angles that could make Atlas easier to understand.
Want me to send them?
Your Agency
03
You only pay for results
No retainer. No setup fee. You pay per qualified appointment: a decision-maker at a company that matches your criteria and attends the call. If no qualified prospect attends, you pay nothing.
04
Full visibility, every week
Emails sent. Reply rate. Positive replies. Meetings booked. Deliverability health. All of it, in one clear reporting view.
Emails sent1,240
Reply rate6.8%
Positive replies14
Meetings booked7
Reply trend12 weeks
Deliverability healthyA 12-week reply trend that rises overall with small week-to-week variation.
| Campaign | Sent | Replies | Positive | Meetings | Status |
|---|---|---|---|---|---|
| Campaign 01 | 620 | 41 | 8 | 4 | Active |
| Campaign 02 | 620 | 43 | 6 | 3 | Active |
How this compares to an ordinary cold email agency
Most of the difference comes down to who carries the risk.
Side by side
| Ordinary agency | Compass Leads | |
|---|---|---|
| What you pay | A monthly retainer, plus a setup fee | No retainer. No setup fee. |
| When you pay | Every month, whether or not it works | Only when a qualified prospect shows up |
| The list | Bought or scraped, and sold to others too | Built around your niche, offer and ideal client |
| The message | One template sent to everyone | Written around something specific to each company |
| Your company domain | Often sends the cold email | Never sends it. Separate domains do |
| What counts as a meeting | Any reply, or anyone who books | The right decision-maker, and they attend |
| What you get told | Vanity numbers, or silence | Sends, replies, meetings and inbox health, weekly |
With an ordinary cold email agency, four in every five emails land in spam. Compass Leads emails land in the primary inbox.
Ready to build outbound for your agency?
No retainer, no setup fee. You pay when a qualified prospect books and shows up.
Book your strategy call on Calendly in a new tabOutbound isn’t a cost center. It’s a channel you own.
No ad spend. No algorithm changes. No bidding against competitors.
A system built to reach the companies in your target market and keep running.
Book your free strategy call
Pick a time below. In 30 minutes we’ll look at your niche, your ideal client, and what a qualified appointment should mean for you.
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